> ## Documentation Index
> Fetch the complete documentation index at: https://docs.flowla.com/llms.txt
> Use this file to discover all available pages before exploring further.
# Content analytics
> Understand which content resonates with your customers across all rooms.
Content analytics show you how your assets perform across all rooms — what gets viewed, downloaded, and engaged with most. This helps you double down on what works and stop including content that nobody opens.
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## How to access
Open the Reports section from the main navigation.
Choose from preset periods or set a custom range.
Narrow by asset type or other criteria.
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## Metrics
Each asset is listed with the following metrics:
| Metric | What it tells you |
| ---------------- | ------------------------------------------------ |
| **Engagements** | Total number of interactions with the asset |
| **Unique views** | Number of distinct visitors who opened the asset |
| **Downloads** | Number of times the asset was downloaded |
Click any asset to view its detailed analytics.
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## Sorting and filtering
**Sort by:** Engagements, unique views, or downloads — to surface your best or worst performing content.
**Filter by asset type:** Narrow results to specific content types (e.g. PDFs, videos, links).
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## Filter by time period
* Last 7 days
* Last 30 days
* Last 90 days
* Custom date range
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To manage the assets themselves — upload, organise, and update files — visit the [Asset Library](/library/asset-library-overview).